POSITION OBJECTIVE
- The position is responsible to develop, deliver and communicate visual concepts and promote the brand, products and services in-store
- Train and coach the store team to perform merchant based VP and manage the daily, weekly and seasonal VP tasks
Key Responsibilities
Brand Image - Ensure that the brand identity and presentation standards in both windows and in-store are achieved consistently by creating eye catching displays whilst incorporating commercial sales opportunities
Implements the brand specific visual merchandising standardsCoordinating store display in line with brand guidelines and strategyDeveloping floor plans and maximize visual impactArranges merchandise, signage, fixtures and in-store layout guideTaking Photograph in every changes done in the merchandise displayMake use of creative lighting for windowsMaximizing placement of new lines, re-merchandising the store when new trends buildCreates layout of the store according to its categoriesEnsures proper merchandising of the itemsCollect review and feedback of the merchandise Other ResponsibilitiesWorking closely with the operations and brand management team to increase salesWorking with VM Manager and sales team to achieve commercial goalsInvolve in Pre-Opening of the stores and timely visit to ensure that brand’s standard are properly implemented and followedConduct research of the current market trends and lifestyle