Marketing Specialist – Retail & Fashion

Job Description

Role Summary :

We are looking for a results-driven and innovative Marketing Specialist to lead the

conceptualization and delivery of targeted marketing initiatives across our retail and fashion

product portfolio. This role requires a deep understanding of consumer behavior, brand strategy,

and creative execution, particularly in the context of traditional clothing and textile markets. The

ideal candidate is a strategic thinker with a strong visual sense and the ability to translate

business goals into impactful campaigns.

Key Responsibilities :

• Develop and execute integrated marketing strategies that drive brand awareness,

customer engagement, and sales growth for products including dishdashas, textiles, and

uniforms.

POS materials, digital assets, and promotional videos.

messaging.

email campaigns, and website content.

aligned with brand identity.

promotional execution.

management review.

Requirements

Qualifications & Requirements :

discipline.

record of leading successful campaigns.

InDesign, Photoshop, Canva, etc.).

analytics tools.